High fructose corn syrup, the ubiquitous sugar substitute blamed for slowly killing Americans through diabetes, obesity and heart disease, has been under assault for almost 15 years. One of its biggest users—the carbonated soda ecosystem—has been shrinking in the face of public health concern and plummeting soda consumption, now at its lowest point in three decades.
Read MoreLike kale, kombucha has hit maximum mainstream. Funky-hued bottles of the probiotic fermented tea line shelves at Whole Foods, and even fine dining restaurants are getting into the game of making custom blends.
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