Mycelium — Articles — Larissa Zimberoff

Cult-favorite Meati bets mushroom meat mycelium jerky will be your new favorite snack

Mycelium may not be popular enough to be considered a hot ingredient, but in the alternative protein space, it’s fire. The biggest name selling myco-protein foods is Quorn, which you can find in the frozen aisle, but Boulder-based Meati is launching its “chicken” jerky that will compete in a far more ambitious category: snacks.

Fast CompanyLarissa ZimberoffOctober 10, 2023Meati, Jerky, Mycelium, Boulder Colorado

Sales of Vegan Bacon Are On the Rise as More Brands Hit the Market

There’s no denying the appeal of bacon. The pork product represents a heart-stopping 99% of the total bacon market. In 2020, sales of the breakfast staple totaled $6 billion through November.

BloombergLarissa ZimberoffJuly 19, 2021Koji, Bacon, Mycelium, Prime Roots, Atlast, Hooray Foods, bacon